An Interakt alternative for teams that need a CRM, not just a WhatsApp commerce tool

Interakt is a capable WhatsApp commerce and engagement platform. Pingo360 is a WhatsApp-first CRM with a sales pipeline, GST invoicing and flat ₹999/month pricing for unlimited users.

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What Interakt genuinely does well

Any honest comparison should start here. Interakt is a genuinely strong all-in-one WhatsApp commerce and engagement platform, and it does something unusual for the category: even its free Starter tier includes unlimited agents, which is a real advantage for a small team that just wants everyone messaging from one shared inbox without worrying about seat limits from day one. Its paid Growth and Advanced plans, at ₹2,799 and ₹3,799 per month plus taxes, keep that unlimited-agent model and add Instagram messaging alongside WhatsApp, native in-chat payments, product catalogs, advanced campaign tools, branching chatbot flows with API calls, and chat auto-assignment. On top of that it offers a WhatsApp AI Agents add-on and, on Enterprise, an RCS channel.

If your business is built around selling through chat — product catalogs, in-chat checkout, Instagram DMs alongside WhatsApp, AI-driven responses — Interakt is built for that and covers more commerce ground than Pingo360 does. If you need native payments, catalogs or Instagram messaging, Pingo360 simply does not have those, and you should pick Interakt or something like it.

Where the two products actually diverge

The clearest difference is what each product treats as the centre of gravity. Interakt's centre is the conversation-to-sale motion inside chat: catalogs, in-chat payments, chatbot flows, AI agents. Pingo360's centre is the deal: a lead arrives on WhatsApp or website chat, moves through named pipeline stages, and ends in a GST-compliant invoice with a UPI payment link.

That difference shows up in the parts of the day that are not messaging. Interakt's core messaging plans do not include a sales pipeline with deal stages or automatic email logging. Interakt does sell a separate Sales CRM plan at ₹2,499/month, which is the part of its lineup closest to what Pingo360 does — and that plan includes 5 sales agent seats with additional agents billed at ₹499/month each, so unlike Interakt's messaging tiers, its CRM tier is per-seat above the included five. Pingo360 charges ₹999/month flat with unlimited team members and keeps the pipeline, the email trail and GST invoicing in the same workspace as the WhatsApp thread, which is the main reason teams switch. It is worth being blunt about the tradeoff both ways: if you are a small team mainly messaging rather than running a sales pipeline, Interakt's free or Growth tier with unlimited agents can be genuinely cheaper and simpler than adding a separate CRM product. Flat pricing does not scale down to a free tier, and it does not automatically win once your workload is chat-first commerce rather than pipeline-first sales.

Interakt vs Pingo360

 InteraktPingo360
Product categoryWhatsApp commerce and engagement platformWhatsApp-first CRM
Pricing modelFree/Growth/Advanced messaging plans with unlimited agents; separate Sales CRM plan billed per seat above 5 usersFlat ₹999/month, unlimited users
Extra team member cost₹0 on messaging plans; ₹499/month per extra agent on the Sales CRM plan above 5 seats₹0 — no per-seat pricing
Two-way WhatsApp Business inboxYesYes
Website chat inboxNot part of the advertised feature setYes
Instagram messaging, native payments, catalogsYesNo
Sales pipeline with drag-and-drop stagesNot part of the messaging plans; separate Sales CRM plan neededYes, custom stages, included
Automatic email loggingNot advertisedYes
GST invoicing with CGST/SGST/IGST splitNot confirmed on Interakt's pricing pageYes, from a deal
UPI payment linksNot advertised; Interakt offers in-chat payments insteadYes, with invoices
Meta conversation chargesBilled separately, as with all WhatsApp API providersBilled separately, as with all WhatsApp API providers
Free trial / free tierFree Starter tier available, plus paid trials — check current terms on their site14 days, no card required

Prices and plan details as of 25 August 2026, taken from Interakt's public pricing page. Interakt may revise plans — verify on the vendor's site before deciding. Meta's per-conversation WhatsApp charges are set by Meta and are extra on every platform.

The cost question, honestly

Platform subscriptions are only one line on a WhatsApp bill. On any provider you also pay Meta's per-conversation charges, which vary by message category — Interakt's own published India rates run roughly ₹0.95–0.97 for marketing conversations, ₹0.13 for authentication and ₹0.14–0.16 for utility, with service conversations free, and many providers add a margin on top of Meta's published rates. Any comparison that only looks at the headline plan price will mislead you.

What flat pricing changes is the part you control by hiring, and it matters most once you actually need a sales CRM rather than just a messaging inbox. Interakt's Growth and Advanced plans are attractively priced for messaging with unlimited agents included, but its Sales CRM plan turns per-seat again above 5 users at ₹499/month each. On Pingo360 the subscription is ₹999/month flat whether one person is in the pipeline or fifteen, with the CRM built in rather than sold separately. For a five-to-twenty person sales team that wants pipeline and invoicing without stacking a second product, that is usually where the difference becomes obvious. For a solo founder or small team mainly sending WhatsApp and Instagram messages, Interakt's own plans may already be the simpler and cheaper choice.

What you get on Pingo360 for ₹999/month

Unlimited team members, a two-way WhatsApp Business inbox and a website chat inbox, automatic email logging, a sales pipeline with drag-and-drop boards and custom stages, automation, reports, GST-compliant invoicing with the correct CGST/SGST/IGST split and UPI payment links generated from a deal, custom objects, team roles, CSV and JSON import and export, two-factor authentication, daily backups kept for 30 days, and database-level workspace isolation so your data sits apart from every other account. Billing is monthly via Razorpay. The 14-day trial needs no card and you can cancel anytime.

Pingo360 is operated by its founding team while formal company registration is in progress. If you want to ask anything before trying it, write to [email protected].

Common questions

Is Pingo360 a direct replacement for Interakt?

Only partly. Interakt is a WhatsApp commerce and engagement platform with catalogs, native in-chat payments, Instagram messaging, AI agents and chatbot flows. Pingo360 is a CRM with a WhatsApp Business inbox attached. If your main job is running WhatsApp and Instagram commerce with catalogs and automated selling, Interakt covers more ground. If your main job is tracking deals from first message to paid invoice, Pingo360 is the closer fit.

How does Interakt charge for extra team members?

It depends on the plan. Interakt's Growth and Advanced plans, at ₹2,799 and ₹3,799 per month plus taxes, both include unlimited agents. Its separate Sales CRM plan, however, is priced at ₹2,499 per month for 5 sales agent seats, with additional agents billed at ₹499 per month each. So the per-seat charge shows up specifically on the CRM tier, not on Interakt's core messaging plans.

What does Pingo360 cost as the team grows?

The same ₹999 per month. There is no per-seat charge, so adding a fourth, tenth or twentieth team member does not change the subscription price. Billing is monthly through Razorpay and you can cancel anytime.

Do I still pay Meta for WhatsApp messages?

Yes, with any WhatsApp Business API product. Meta charges per conversation by category, and those charges are separate from the platform subscription. This is true for Interakt, for Pingo360 and for every other provider built on the official WhatsApp Business API.

What does Interakt do that Pingo360 does not?

Interakt advertises Instagram messaging, native in-chat payments and product catalogs, WhatsApp AI agents as a paid add-on, branching chatbot flows with API calls, and an RCS channel on its Enterprise plan. Pingo360 does not have Instagram, native payments, catalogs or RCS, and its automation is built around sales stages rather than commerce flows.

Can I move my Interakt contacts across?

Yes. Export your contacts from Interakt to CSV and import them into Pingo360, which supports CSV and JSON import and export. Historic WhatsApp conversation threads do not transfer between platforms, so most teams run a short overlap period.

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