Pingo360 is a CRM for small Indian businesses that you set up yourself in an afternoon: import contacts from a spreadsheet, connect your WhatsApp Business number, drag deals through your own pipeline stages, and raise GST invoices with UPI links. One flat ₹999 per month, unlimited users, 14-day free trial, no card.
Start free trial →Not because the software lacked features. Usually because of three things: it took a consultant and six weeks to configure, the price went up every time someone new joined, and the team's actual conversations were happening on WhatsApp where the CRM could not see them. Within a month the CRM became a form somebody fills in on Friday, and the real pipeline moved back into a spreadsheet and a phone.
A small business needs the opposite shape of product. Setup that one owner can finish alone. A price that does not punish you for hiring. And the channels your customers really use — WhatsApp, website chat, email — feeding into the same record, so the CRM is where the work happens rather than a report about work that happened elsewhere.
Pingo360 is designed for teams of roughly two to twenty people who sell to other people or other businesses and follow up over time: a shop with a delivery radius, a distributor with fifty regular dealers, a services firm quoting jobs, a small agency with a dozen clients. If that is you, you do not need a platform. You need one place where every enquiry, conversation, deal and invoice lives.
Import your existing spreadsheet, pick a pipeline template, connect WhatsApp — no code, no IT ticket, no consultant on retainer.
A real WhatsApp Business inbox and automatic email logging, so every customer conversation lives on their record — not scattered across apps.
Generate a CGST/SGST or IGST-compliant invoice straight from a deal, with a UPI payment link — no separate billing tool to reconcile.
Rules run when a record is created or updated: set a property, create a task, or notify the team. Set it once and stop relying on memory.
Pipeline, team activity and revenue reports, so you can see what is stuck and who is busy without building a spreadsheet on the side.
Custom objects let you model whatever your business tracks — machines, properties, courses, shipments — and link them to the customers involved.
Import your contacts. Export your existing customer list to CSV and import it, mapping columns to Pingo360 fields. If your data lives in another tool, JSON import works too. Nothing is retyped by hand.
Set your pipeline stages. Use the drag-and-drop board with the stages your business really uses, not a generic template. "Enquiry", "quotation sent", "site visit", "negotiation", "PO received", "closed" — whatever you say out loud in your own team meetings.
Connect WhatsApp and the website chat widget. From then on, enquiries from either channel arrive in a shared inbox and attach themselves to the right contact.
Invite your team. Roles and owners decide who sees and runs what. Since pricing is flat, there is no reason to leave anyone out and no licence spreadsheet to maintain.
Add two automation rules. Start small and obvious: give every new enquiry an owner, and create a follow-up task whenever a deal moves to "quotation sent". Those two alone fix the most common way small businesses lose deals.
Billing is monthly through Razorpay and you can cancel any time. The trial runs 14 days with no credit card, so nothing charges you automatically at the end — you subscribe on purpose or the workspace simply stops.
| Day-to-day reality | Spreadsheet + phone | Pingo360 |
|---|---|---|
| Two people updating at once | Conflicting copies | One shared workspace |
| Customer's WhatsApp history | On one person's phone | On the contact record |
| Email trail | In a personal mailbox | Logged automatically |
| "What stage is this deal at?" | Ask around | Pipeline board |
| Follow-up reminders | Memory | Automation creates tasks |
| Raising a GST invoice | Separate billing tool, retyped | From the deal, with UPI link |
| Staff member resigns | Their contacts leave too | Records stay, ownership reassigned |
| Backups | Whenever someone remembers | Daily, kept 30 days |
| Cost of another user | Another phone, more chaos | ₹0 |
Retail and D2C — a shop or online seller taking orders on WhatsApp. The enquiry, the size and colour argument, the invoice and the UPI link all sit on one customer record, and any staff member can pick up where another left off.
Distributors and wholesalers — a set of regular dealers who reorder on a rough cycle. Owners and follow-up tasks make sure the ones who have gone quiet get called, and inter-state orders get the IGST treatment automatically rather than by memory.
Service businesses — contractors, equipment servicing, clinics, coaching centres, travel and event operators. Quotes need several rounds; site visits need confirming. Automation turns each stage change into the next concrete task.
Agencies and consultancies — a dozen clients, long approval chains, conversations split between email and WhatsApp. Both land on the client record, so handovers and renewals do not depend on one person's inbox.
No. Signing up, importing your contacts, connecting WhatsApp and building your pipeline are all done from the product itself.
A flat ₹999/month for the whole workspace with unlimited users, billed monthly through Razorpay. There is a 14-day free trial and no card is required to start.
Yes — import a CSV and map the columns to Pingo360 fields. You can also import and export JSON, so your data stays yours.
It's built in — generate a CGST/SGST or IGST invoice straight from a deal, with a UPI payment link, no separate billing software.
No. Pricing is flat, not per seat, so the bill is ₹999/month whether you have two users or twenty. Add your whole team, including part-time staff, without doing licence maths.
An afternoon is realistic for a small team: import your contacts from CSV, set your pipeline stages, connect WhatsApp, invite your team and add one or two automation rules. There is nothing to install and no consultant to book.
Each workspace is isolated at the database level with row-level security, accounts support two-factor authentication with an authenticator app, and backups run automatically every day and are kept for 30 days. You can also export everything to CSV or JSON whenever you want.
A spreadsheet is fine until two people need it at once, or until you need the WhatsApp thread, the email trail and the invoice attached to the same customer. If leads are being forgotten and nobody can say what stage a deal is at, the spreadsheet has already stopped working.
Pingo360 is operated by its founding team while formal company registration is in progress, so there is no registered company name, CIN or GSTIN yet. You can reach us directly at [email protected].